Mobile phones are becoming increasingly common in India, where they have been around for decades and are increasingly used to deliver government services.
The industry is still relatively young, and is still largely unregulated, but it’s also in a very different phase to that of smartphones in the U.S. and elsewhere.
Here’s how to get your business to start making money in India by 2020.
This is a live chat with Anuj Gupta, senior vice president of Mobile at Baidu, where we’re discussing the next big mobile game in China.
Gupta: You’ve got to have the game in the marketplace, you’ve got the user acquisition.
That’s what we’re seeing in China right now.
But it’s very challenging for our players in the market.
Gupta is referring to the popularity of virtual-reality games like The Last of Us and Horizon Zero Dawn.
He said in one of his conversations with the media last year that China’s mobile game market is likely to grow from less than $1 billion to $4 billion by 2020, with $3 billion of that coming from the first three months of 2020. 1:51 p.